We always wanted to launch a next generation of FarmVille, but needed it to be a next-level experience, not just an add on.”Īs for FarmVille evolving into a virtual world like Roblox, where bands like Third Eye Blind can play at the country fair, Pincus said, “From the very first time I thought of FarmVille, I thought that could be the beginning of the metaverse where you could start with a square plot of dirt and build that into a persistent connected world. We originally showed FarmVille onstage with Steve Jobs for the iPhone 4 launch in 2010, and it was so difficult to get it to synchronize with the web game because of Flash. “It’s been such a long journey to get it on mobile.
“I’m just happy to have FarmVille out there for players to enjoy again,” Zynga founder and chair Mark Pincus told TechCrunch. It wasn’t until 2014 that Zynga launched its mobile game, FarmVille 2: Country Escape, a side quest followed up by FarmVille 2: Tropic Escape two years later. From there the game went viral and became such a huge part of the cultural zeitgeist that at the height of its popularity in 2011, Zynga had over 300 million users and was generating nearly a fifth of Facebook’s revenue.īut in 2012, as mobile became the dominant platform for casual gaming, Zynga struggled to pivot. By the end of its first week, FarmVille had reached one million daily active users, according to Zynga founder Mark Pincus. This drew players back into the game and formed an addictive loop that quickly turned the simple act of tending crops into an obsession for fans, including celebrities and politicians. When it launched in 2009, the strategy simulation game was the first major game on Facebook to ping friends in the News feed.
It’s been 12 years since the animals of Zynga’s FarmVille first grazed the screens of fans worldwide.
0 kommentar(er)
